Full Service Internet
Sales Management and Marketing for Automotive Dealerships 619
Old Randolph Street, Suite #3, Abington, MA. 02351 (781)
982-1319
Take
our FREE 20 Point Evaluation
Price Oriented Selling vs.
Low Risk Presentations Marketing 101
Click here to listen to John's message.
Start Your
Low Risk presentations with the first initial
contact you make with your Internet customers
The Low Risk Auto Response: CLICK
HERE
Integrate
Risk Lowering Strategies
People, on average, don't want the
lowest price. You can verify this fact by noticing that not everyone
drives a Ford Festiva or a Hyundai. Did you know that in a given
supermarket, Coke and Pepsi combined outsell
the store brand cola by a margin of about 12 to 1? And unlike cars,
there just isn't that much difference between Coke and Big K Cola.
"People don't want low price...they want low risk." ~ Read Joe Costantino's Newsletter for this
month CLICK HERE
What
Our Advocates Are Saying:
John Norton
"It's
all about motivation. If a Salesman looks at Internet Sales as
a chore he has to perform as opposed to an opportunity to sell
a car, chances are slim-to-none he or she will be
successful."
Why You Should Pay More
Attention To Internet Shoppers
It took 37
Years
for Radio to reach
50 Million Listeners
It took 13
Years
for Television to reach
50 Million Viewers
It took 4
Years
for the Internet to reach
50 Million Users
Stop Losing Market Share
Yesterday, There Was
No Internet.
Today,*
60%
Of All New Car Buyers Search The Internet For Their Next Vehicle.
Today,*
47%
Of All Used Car Buyers Search The Internet For Their Next Vehicle.
Tomorrow,
60% Of Your Sales
Will Come From
Your Internet Dept.
* JD
Powers Assoc. "More Used-Vehicle Buyers
Shopping the Internet." The Power Report ~ March 2003
Who
decides what lead services will give you the best ROI
A Sales Manager who was hired to manage the floor?
Your IT manager who never sold a car in his life?
The controller who's only concern is cost?
If your thinking you don't need to fix it if it's not broken,
What if it's broken and you do not know it.?
Our
service includes a three phase process: Analyze-Organize-Strategize.
1. We will come in and
analyze what your Internet Sales Dept is doing. We will examine what
you are spending for services and recommend where you can save money.
For example: One dealership group that was using a popular website
service is now saving thousands ($1,000s) of dollars every month with
a new and more effective Website Service. Not to mention their
Internet Sales increased with the advanced services the new website
provided that others do not. We may recommend a new website service.
Many dealerships have out grown their present website and do not know
it. We will oversee the transition if this becomes the direction you
need to go in.
2. We will then organize and provide technical services to streamline and
upgrade what you have. The cost for these services are included in our
monthly fee.
Our service includes enhanced HTML auto-responders and direct response
email, monthly newsletters, and surveys to increase Internet sales in ways your competition does not.
In addition, we'll install LIVE CHAT to engage
Internet customers right from your website before they leave and go to a
competitor's
website.
3. We will then work with you to enhance your Internet marketing
strategy to increase Internet leads and thereby increasing your
overall Internet sales. One dealership we recently worked with is now
receiving 1,500 leads per month from the Internet. Twelve
hundred (1,200) leads are coming from one vendor alone. We will
introduce you to this service once your department is ready to handle
that many leads.
All your advertising
should be focused on getting visitors to your website.
Your website and Internet response should be focused on
getting buyers to your showroom.
We'll
Help You Monopolize Your Market Place Our Dealer Advocate Service will bring
more traffic to your website through our network of automotive
websites designed to direct traffic to our clients. Our client's
websites are listed on our Automile Network of websites:
